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About

Welcome

Our mission

Our mission is to unplug smart phones, rekindle real-life connections, and guide our children towards a life filled with the warmth of human relationships and the beauty of the natural world. Together, we can create a more balanced and nourishing world for our children where the values of nature, empathy, and authentic connection take center stage.

As a community that puts our children’s mental, social, and emotional wellbeing first, we can together shift the culture away from the known harms of addictive online technologies. By simply minimizing screen time and delaying the introduction of cell phones until adolescence, we can reverse the deep harms that we’ve seen from their overuse and profoundly improve young people’s wellbeing. It’s time to act, and it’s simple to start.

Our vision

We aim to implement small lifestyle shifts that reduce and delay screen time to nurture healthy and happy children who are protected from the harms of addictive online behaviours. As families shift to spending less time online together, they rediscover the joy of in-person connections and find wellness in their natural surroundings, experiencing an improved quality of life.